Welcome to Field Scope Consumer

Field Scope has a specialist team focusing on the consumer sector, operating across numerous research and sector areas, supporting all major offline and online methodologies with many key audiences.

Providing core recruitment support for focus-groups, mini-groups, telephone-depths, individual-depths, online qualitative interviews, dyads, triads, bulletin boards, online communities, ethnography and in-home interviews. From our telephone unit we are able to offer telephone interviewing, phone-to-web interviewing and list recruitment.

And with a focus on challenging projects and employing various techniques including free-find, list recruitment, panel and sample, professional referral, social media and targeted advertisements.

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Recruitment for Accompanied Store Visits

Recruitment for Accompanied Store Visits

The task was to recruit consumers to be accompanied by 3 clients to visit mobile phone shops and to assess shopping habits. On paper this seems to be straight forward but when the client chooses to carry this out in the centre of London in the middle of the day, you soon realise that the ‘so easy recruit’ is in fact ‘not! so easy’. Traffic and tube delays play a…

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